Snapchat’s Scorching Pace Of Growth

By on August 3, 2015

With millions of dollars going out of the door every month, Snapchat needs to analyze Facebook’s revenue model that has been the most illustrious of all networks.

In the first four years of operation, it had amassed 140 million users and generated $272 million by 2008. Instagram was snapped by Facebook within two years of its launch as Facebook wanted to have a wider footprint in the social search space. Instagram had 180million monthly active users at the time of its stake sale to Facebook. Twitter had 30 million active users and was clocking $45million in revenues at the end of its fourth year.

By comparison Snapchat has 200 million monthly active users at the end of its fourth year, higher than any social network but revenue visibility is still the biggest challenge and it needs to monetize its offerings quickly to propel into the big league.

Image Source (BizCatalyst360)

Image Source (BizCatalyst360)

About Akanksha Singhal

The journey to Akki Dokie quite literally started out in the car while waiting at a traffic signal in the sweltering Delhi heat. This was 2009. Akanksha – the mother ship of this blog – decided to amalgamate her love for fashion, social media and writing. Voila!! Akki Dokie was bought into the internet universe. Through Akki Dokie, we bring to you the latest trends, gossips, news, views and much more from the world of fashion. Told through interactive stories, scintillating events, entertaining interviews and easy ‘D –I – Y’, we unfurl the fashion flag on your screen. Who are we? We are a bunch of overzealous, tech savvy, social media loving, hip swinging, wine guzzling, and laugh inducing women (and few men) who swear by fashion. So take our word when we say, "If it’s in fashion, it’s on Akki Dokie!"

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