Highly anticipated India Couture Week kicks off at the Taj, New Delhi

By on July 20, 2015

Taj Palace- the convention centre of the east is all set to host the much anticipated India Couture Week (29TH July 2015- 2nd August 2015) which is being held by FDCI in association with Amazon.in.

Sunar, a leading jewellery brand in India has chosen to be the associate sponsor of this gala five-day event that is sure to witness a phenomenal outpouring of impeccable design talent from all corners of India.

Indian Couture Week

 Conceptualized with a view to showcase Indian heritage with modern –day inspiration through the medium of design and art, this event is sure to see the convergence of some of the great minds in fashion with diverse thinking processes and design philosophy.

  • in, a relatively new entrant on India’s fashion scene aims to leverage the paradigm shift happening in consumer buying habits as much of the action in the fashion arena is shifting to the online space.
  • Neat designs, interestingly priced merchandize coupled with a quick, hassle-free buying experience is what Amazon aims for as it begins its onward march in India’s retail market through swift door-step deliveries and an unmatched product mix.
  • India Couture Week will also see the launch of the luxury bridal collection jewellery from Sunar Jewellers, one of the leading jewelry brands in Indian market. Sunar’s precious jewels are sure to add a dash of glamour to the beautiful couture clothing collection range being showcased by award-winning designers. Its foray into the fashion space is an attempt to increase its footprint in the domestic market and strengthen the brand building process.

Highlight of India Couture Week 2015

Rohit Bal, the reigning king of India’s fashion who has redefined Indian fashion with his high- quality designs that are known for their suave cuts and beautiful fabrics is expected to showcase some of his path-breaking designs at this prestigious event.

Indian Couture Week 2014

 

Giving him company will be debutant Rahul Mishra who will also showcase his designs that amalgamate the earthiness of Indian handloom textiles with the rustic-ness of Indian art and craft.

  • Gold partners to the event are Heroine, a leading fashion brand endorsed by leading stars from Bollywood along with Preciosa, one of the world’s leading suppliers of highest quality machine-cut Czech Crystal components.
  • By offering semi-finished products for jewellery and fashion industries, it offers great incentive to designers for innovation. And some of its best selling products include: crystal chatons, chaton roses , and glass beads.
  • With new sponsors aligning with FDCI for promoting the fashion scene in India, industry experts feel that it will bring in new energy, enthusiasm, insights, and best practices into the domestic fashion industry.

 

 

About Shikha Sadh

One Comment

  1. Aditi Singhania

    January 13, 2017 at 1:54 pm

    I have to say this fashion week was awesome. The seamless blending of indian heritage with modern style was a treat to watch. Thanks to all the sponsors for organizing this beautiful event. And kudos to the designers for their innovative designs. I am looking forward to seeing more shows like this.

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